---
title: "How to Set Page Titles in Vue 3 · Nuxt SEO"
canonical_url: "https://nuxtseo.com/learn-seo/vue/mastering-meta/titles"
last_updated: "2026-07-16T12:00:00.000Z"
meta:
  author: "Harlan Wilton"
  description: "Set dynamic page titles in Vue 3 with useHead. Learn title templates, reactive titles, and SSR patterns that Google indexes correctly."
  "og:description": "Set dynamic page titles in Vue 3 with useHead. Learn title templates, reactive titles, and SSR patterns that Google indexes correctly."
  "og:title": "How to Set Page Titles in Vue 3 · Nuxt SEO"
---

Nuxt SEO on GitHub

# **How to Set Page Titles in Vue 3**

Set dynamic page titles in Vue 3 with useHead. Learn title templates, reactive titles, and SSR patterns that Google indexes correctly.

[Harlan Wilton](https://x.com/harlan-zw)8 mins read Published **Oct 24, 2024** Updated **Jul 16, 2026**

**What you'll learn**

- Use `**useHead()**` instead of `**document.title**` for SSR compatibility
- Add a title template to append your site name consistently
- Keep titles under 60 characters: longer titles get truncated and are far more likely to be rewritten
- Set `**og:title**` separately for social sharing

Page titles appear in browser tabs and as the clickable headline in search results. Google keeps your `**<title>**` tag as-is [**~~around 87% of the time~~**](https://developers.google.com/search/blog/2021/09/more-info-about-titles). Third-party studies that count any modification, including truncation and casing changes, put the figure closer to [**~~76% of titles changed in some way~~**](https://searchengineland.com/google-changed-76-of-title-tags-in-q1-2025-heres-what-that-means-454847), so a well-formed title is your best shot at controlling what searchers see.

```html
<head>
  <title>Mastering Titles in Vue · Vue SEO</title>
</head>
```

Setting titles in Vue 3 requires a head manager like [**~~Unhead~~**](https://unhead.unjs.io/) since `**document.title**` won't work during server-side rendering.

## Quick Reference

```vue
<script setup lang="ts">
import { useHead } from '@unhead/vue'

// Basic title
useHead({ title: 'Home' })

// With template (adds site name)
useHead({
  title: 'Home',
  titleTemplate: '%s | MySite'
})
</script>
```

```vue
<script setup lang="ts">
import { useHead } from '@unhead/vue'
import { ref } from 'vue'

// Reactive title from data
const post = ref({ title: 'Loading...' })
useHead({
  title: () => post.value.title
})
</script>
```

```vue
<script setup lang="ts">
import { useSeoMeta } from '@unhead/vue'

// SEO-focused (includes og:title)
useSeoMeta({
  title: 'Home',
  ogTitle: 'Home | MySite'
})
</script>
```

## Why Not `**document.title**`?

You might try setting titles directly:

```ts
// ❌ Breaks SSR, may not be indexed
document.title = 'Home'
```

This fails during server-side rendering: the title won't exist in the initial HTML response. Search engines render JavaScript but [**~~may not wait~~**](https://developers.google.com/search/docs/crawling-indexing/javascript/javascript-seo-basics) for client-side updates.

Using `**document.title**` in a Vue SPA means search engines may index your pages with missing or incorrect titles. Always use a head manager like Unhead for SEO-critical metadata.

Use [**~~Unhead~~**](https://unhead.unjs.io/) instead. It handles both SSR and client-side updates. For Google's official guidance, see [**~~Influencing your title links~~**](https://developers.google.com/search/docs/appearance/title-link).

## Setting Titles with `**useHead()**`

The [`**useHead()**`](https://unhead.unjs.io/docs/head/api/composables/use-head) composable sets titles that work in SSR and client-side navigation:

```vue
<script setup lang="ts">
import { useHead } from '@unhead/vue'

useHead({
  title: 'Home'
})
</script>
```

output.html

```html
<head>
  <title>Home</title>
</head>
```

Works in any component. You can set other head tags in the same call:

```vue
<script setup lang="ts">
import { useHead } from '@unhead/vue'

useHead({
  title: 'Home',
  meta: [
    { name: 'description', content: 'Welcome to MyApp' }
  ]
})
</script>
```

### Reactive Titles

Unhead accepts refs, reactive objects, and computed values. Pass the reactive reference directly; don't destructure it with `**.value**`.

```vue
<script setup lang="ts">
import { useHead } from '@unhead/vue'
import { ref } from 'vue'

const myTitle = ref('Home')

// Loses reactivity
useHead({
  title: myTitle.value
})
</script>
```

Computed getter syntax works for derived titles:

```vue
<script setup lang="ts">
import { useHead } from '@unhead/vue'
import { ref } from 'vue'

const post = ref({ title: 'Loading...' })

useHead({
  title: () => post.value.title // Updates when post changes
})
</script>
```

### SSR and SEO

Fetch data before render, not in `**onMounted()**`. Client-only fetches mean search engines see your loading state:

```vue
<script setup lang="ts">
import { useHead } from '@unhead/vue'
import { onMounted, ref } from 'vue'

const postTitle = ref('Loading...')
useHead({ title: postTitle })

// ❌ onMounted runs after SSR. Google sees "Loading..."
onMounted(() => {
  (async () => {
    postTitle.value = (await fetchPostData()).title
  })()
})
</script>
```

Use SSR-compatible data fetching (Vue's `**onServerPrefetch()**` or framework solutions like Nuxt's `**useFetch()**`).

## Title Templates

Most sites append a site name to titles for brand recognition. [**~~Google recommends~~**](https://developers.google.com/search/docs/appearance/title-link#page-titles) adding your site name with a delimiter:

```html
<head>
  <title>Home | MySite</title>
</head>
```

Use `**titleTemplate**` with a [**~~title template~~**](https://unhead.unjs.io/docs/head/guides/core-concepts/titles):

```vue
<script setup lang="ts">
import { useHead } from '@unhead/vue'

useHead({
  title: 'Home',
  titleTemplate: '%s | MySite'
})
</script>
```

output.html

```html
<head>
  <title>Home | MySite</title>
</head>
```

The `**%s**` token gets replaced with your page title (or empty string if none set).

Override the template for specific pages by passing `**null**`:

input.vue

```vue
<script lang="ts" setup>
import { useHead } from '@unhead/vue'

useHead({
  title: 'Home',
  titleTemplate: null
})
</script>
```

output.html

```html
<head>
  <title>Home</title>
</head>
```

## Template Params

For dynamic site names or separators, register the [**~~Template Params plugin~~**](https://unhead.unjs.io/docs/head/guides/plugins/template-params) when creating your head instance:

```ts
import { createHead } from '@unhead/vue/client'
import { TemplateParamsPlugin } from '@unhead/vue/plugins'

const head = createHead({
  plugins: [TemplateParamsPlugin()]
})
```

Then use custom params:

```vue
<script setup lang="ts">
import { useHead } from '@unhead/vue'

useHead({
  title: 'Home',
  titleTemplate: '%s %separator %siteName',
  templateParams: {
    separator: '·',
    siteName: 'MySite'
  }
})
</script>
```

output.html

```html
<head>
  <title>Home · MySite</title>
</head>
```

Common separators: `**|**` `**-**` `**.**` `**•**` `**·**`

Template params work in meta tags too:

```vue
<script setup lang="ts">
import { useHead } from '@unhead/vue'

useHead({
  templateParams: { siteName: 'MyApp' },
  title: 'Home',
  meta: [
    { name: 'description', content: 'Welcome to %siteName' },
    { property: 'og:title', content: 'Home | %siteName' }
  ]
})
</script>
```

## Social Share Titles

Social platforms use `**og:title**` and `**twitter:title**` meta tags. Use [`**useSeoMeta()**`](https://unhead.unjs.io/docs/head/api/composables/use-seo-meta) to set these:

![Nuxt X Share](https://nuxtseo.com/nuxt-x-share.png)*Nuxt X Share*

input.vue

```vue
<script setup lang="ts">
import { useSeoMeta } from '@unhead/vue'

useSeoMeta({
  title: 'Why you should eat more broccoli',
  titleTemplate: '%s | Health Tips',
  // og:title ignores titleTemplate, set it explicitly
  ogTitle: 'Health Tips: 10 reasons to eat more broccoli',
  // twitter:title only needed if different from og:title
  twitterTitle: 'Hey X! 10 reasons to eat more broccoli',
})
</script>
```

output.html

```html
<head>
  <title>Why you should eat more broccoli | Health Tips</title>
  <meta property="og:title" content="Health Tips: 10 reasons to eat more broccoli" />
  <meta name="twitter:title" content="Hey X! 10 reasons to eat more broccoli" />
</head>
```

Twitter/X falls back to `**og:title**` if `**twitter:title**` isn't set.

## Titles for AI Search

AI answer engines categorize pages by intent before deciding what to cite. A vague title like "Meta Tags" gives them nothing to work with; "How to Set Meta Tags in Vue 3" signals a tutorial, "Vue 3 Meta Tag API Reference" signals documentation. Say what the page is in the title.

## Title Length

Google truncates titles at roughly 600px of display width, which works out to 50-60 characters depending on the letters used. The cutoff is pixel-based, so two titles of identical length can truncate differently.

Length also affects rewrites. [**~~Zyppy's study of 80,000+ titles~~**](https://zyppy.com/seo/google-title-rewrite-study/) found the 51-60 character range had the lowest rewrite rates (39-42%), while titles over 70 characters were rewritten every time. A [**~~2025 follow-up study~~**](https://searchengineland.com/google-changed-76-of-title-tags-in-q1-2025-heres-what-that-means-454847) found titles Google left unchanged averaged 44 characters.

Longer titles still get indexed; Google only truncates the display. Front-load important keywords since users may only see the first 50 characters.

## Vue Router Integration

Set titles from route meta for centralized title management:

```ts
// router.ts
const routes = [
  { path: '/', component: Home, meta: { title: 'Home' } },
  { path: '/about', component: About, meta: { title: 'About Us' } },
  { path: '/blog/:slug', component: BlogPost, meta: { title: 'Blog' } }
]
```

Use a navigation guard to apply titles on route change:

```ts
import { useHead } from '@unhead/vue'

router.afterEach((to) => {
  const title = to.meta.title as string
  if (title) {
    useHead({ title })
  }
})
```

For dynamic routes, override in the component:

```vue
<script setup lang="ts">
import { useHead } from '@unhead/vue'

// Fetched post data overrides route meta
const post = await fetchPost(route.params.slug)

useHead({
  title: post.title // "How to Build a Blog" instead of generic "Blog"
})
</script>
```

Set a global title template in your guard:

```ts
import { useHead } from '@unhead/vue'

router.afterEach((to) => {
  useHead({
    title: to.meta.title as string || 'MySite',
    titleTemplate: '%s | MySite'
  })
})
```

Handle nested routes by walking matched routes:

```ts
import { useHead } from '@unhead/vue'

router.afterEach((to) => {
  // Find deepest route with a title
  const title = to.matched.toReversed()
    .find(r => r.meta.title)
    ?.meta
    .title as string

  if (title)
    useHead({ title })
})
```

Using Nuxt? Check out [**~~Nuxt SEO~~**](https://nuxtseo.com/docs/nuxt-seo/getting-started/introduction) which handles much of this automatically. [**~~Learn more about Page Titles in Nuxt →~~**](https://nuxtseo.com/learn-seo/nuxt/mastering-meta/titles)

## Checklist

**Checklist**

- Use `**useHead()**` or `**useSeoMeta()**` instead of `**document.title**`
- Set up a title template with your site name
- Keep titles under 60 characters
- Set `**og:title**` for social sharing
- Fetch data server-side for dynamic titles
- Test titles render correctly in SSR

[**The 2026 SEO Checklist for Nuxt & Vue ** Pre-launch setup, post-launch verification, and ongoing monitoring. Interactive checklist with links to every guide.](https://nuxtseo.com/learn-seo/checklist) [Haven't launched yet? Start with the **Pre-Launch Warmup**](https://nuxtseo.com/learn-seo/pre-launch-warmup)

---

### **Related **

[**Meta Descriptions**](https://nuxtseo.com/learn-seo/vue/mastering-meta/descriptions)

[**Social Sharing Tags**](https://nuxtseo.com/learn-seo/vue/mastering-meta/social-sharing)

[**SSR vs SPA Rendering**](https://nuxtseo.com/learn-seo/vue/routes-and-rendering/rendering)

### **Open Source **

[**unjs/unhead**** Public **](https://github.com/unjs/unhead)

[**Mastering Meta** Set titles, descriptions, Open Graph, and Schema.org in Vue 3 with @unhead/vue, since Vue needs manual setup Nuxt gives you for free.](https://nuxtseo.com/learn-seo/vue/mastering-meta) [**Meta Description** Google rewrites most meta descriptions anyway. Set yours with useHead or useSeoMeta in Vue 3, then put the real effort into content that earns the click.](https://nuxtseo.com/learn-seo/vue/mastering-meta/descriptions)

**On this page**

- [Quick Reference](#quick-reference)
- [Why Not document.title?](#why-not-documenttitle)
- [Setting Titles with useHead()](#setting-titles-with-usehead)
- [Title Templates](#title-templates)
- [Template Params](#template-params)
- [Social Share Titles](#social-share-titles)
- [Titles for AI Search](#titles-for-ai-search)
- [Title Length](#title-length)
- [Vue Router Integration](#vue-router-integration)
- [Checklist](#checklist)